Management means the capacity to produce profits in a productive venture. In 1985 it was said that each year the USA alone produced 450 books on management. In 1945 in an international conference, Peter Drucker was laughed at when he said that management was a subject. Today the world over, he is known as the father of Management Science. The wave of Tom Peters eclipsed Drucker for two decades. Management means technology and finance, nothing more. Just now there are a few hundred management techniques that are ruling the field. Most represent marketing. All these principles sum up into cleanliness, orderliness, the other man's point of view, punctuality and twenty other things. They can be further abridged into honesty and reliability.
If you are fond of abstraction, you can call them by one word: commonsense. In our books we conceive of these innumerable principles at ten levels. I wish to write about only the two ends here. Talking about cleanliness, an American said in his country everything is extremely clean. When what is meant by cleanliness was explained in great detail, he agreed that his country's cleanliness was only 40%, maybe 50%. Management is a science. No one approaches it as such. When it was found that there was a deviation of 43 seconds in a century in the orbit of Mercury, doubts were raised about Newtonian theory. When Einstein came into the picture, the doubts were confirmed and a new phase in physics started. Management, being a science, demands that precision. We being Indians know the subtle and spiritual principles of such a life. Should we go back to such sources and render those principles in terms of today's life, the whole world would look up to India as a leader of Management.
Suppose a company is making very little profits and it takes up the above values - punctuality, regularity, customer satisfaction, cleanliness, orderliness, etc., etc. - and follows them very seriously, its profits will soar high. Any company where such values are followed, we can see, is making very good profits. This is only the first level. We have devised ten levels of the same thing. In the final level, if the proprietor DECIDES to follow all these values as seriously as any other company which follows them, even for that thought there will be great results. This is only thought. Actually doing it will raise a local company into a nationally famous company. As an individual, one can do so at home. For the first level, his income will double, maybe it will rise five or ten fold. For the final level, he will rise from being a nobody to the status of a national celebrity.